We create and curate all the details of your virtual business card

Google Business Profile Management (formerly Google My Business)

Looking for an agency to manage your Google Business Profile (formerly called Google My Business)? Rely on Isola to take full advantage of this tool, increasing contacts and revenue!

Gestione google business profile e mappe Google

What more can we offer you?

How we manage Google Business Profile (formerly Google My Business)

A unique profile to get your customers' attention

At Isola we put in place all the actions necessary for Google Business Profile to become a marketing asset of your business and enable you to achieve your goals. Here’s what we can do for you:

We create a new profile from scratch or claim your old Google My Business card, now Google Business Profile. We take care of all the procedures and paperwork, verifying ownership.

We optimize the profile by entering, updating and checking that all the essential information for your customers is always correct and complete. We create descriptions of services and products offered, as well as company photos and videos (produced by you or made by us). That way, people looking for you always know how – and when – to contact you, or visit one of your locations.

We identify the exact search strings used by users on Google so that you can appear as an organic (hence, free) result on search engines. The keywords chosen by our SEO specialists will allow you to reach people who do not yet know you, but are looking for what you offer.

We set up Google Business Profile so that direct contact services with the Phone app or WhatsApp are connected, set up, and ready to use. This way, people who want to get in touch with you can do so in real time.

We communicate with your customers by publishing news on a regular basis to propose to them:

  • Offers: such as limited-time promotions and catalog discounts
  • novelty: to launch a new product and/or service
  • events: so that they can participate in special events, celebrations, fundraisers, and company open days
    products and
  • services: with targeted and appealing descriptions of what you offer

We connect the Google Business Profile to your business’ social accounts such as Facebook, Instagram, TikTok, YouTube, X (formerly Twitter). We evaluate only those that you curate on a regular basis-ideal for increasing your brand’s engagement and relevance.

We aggregate your profile with Google’s Merchant Center to enable you to expand online sales and increase your visibility locally. Useful only if you have an e-commerce and want to preview some items and services you offer.

We produce monthly reports to show you, data in hand, what we are doing and what results we are getting, with total transparency. For example, we can tell you with which keywords you are being found the most, how many clicks your profile got, from which geographic areas your customers are looking for you, and so on.

What is Google Business Profile and why it is important to have it if you have a business

Cos'è google business profile

Google Business Profile is a free tool made available by Google with a lot of potential. It was created as a business promotion service to allow people who find your local business online to get a complete business card, from hours to reviews.

Proper and timely profile management (formerly Google My Business) is critical because it allows you to appear in the free part of the SERP-the Google results page-every time someone searches for one of these two items:

  • the name of your company
  • One of the services you offer, if the search takes place near one of your locations

Also, it is important because you can:

  • Inform people in real time about your business
  • Maintain relationships with your customers and create new ones
  • curate your digital image
  • Publish dedicated content to enhance the first visual impact on the business
  • improve visibility on Google Maps
  • Manage multiple venues for the same activity from a single space, publishing posts and information simultaneously, saving valuable time

Why choose Isola to manage Google Business Profile (formerly Google My Business)?

Agenzia per l'ottimizzazione del tuo profilo google business profile
Mani che scrivono al pc per gestire il profilo google business profile

From Google Business Profile management to SEM activities

Grow on the web with advertising!

Thanks to SEM activities (the advertising campaigns on Google Ads) you can get your brand known quickly. The advantage? Getting your company to appear among the first results to those who search for your brand name, product or service you offer. If you want to achieve this, we can hook Google Ads to the Google Business Profile and plan a strategy to:

  • promote your business locally
  • Improve your company’s online presence by jointly assessing the reach
  • Enable new customers to find your brand based on search for specific keywords, by interests, origin or other precise parameters
Non solo business profile ma anche ottimizzazioni SEO sito
Esperto pianifica strategia di marketing digitale comprensiva di google business profile e attività SEM

Want to climb the SERPs? Don't stop at the Business Profile, optimize your site's SEO

We mentioned that Google’s Business Profile, if well optimized, allows your company to appear high in the SERP, for certain search queries.
You can, however, take up even more of the organic search space with SEO optimization of your website.

In fact, a winning web marketing strategy always combines multiple opportunities.

At Isola we provide you with a team of SEO strategists to assess whether your site meets all search engine requirements and to invest inSEO optimization for the purpose of:

  • increase positioning
  • increase portal traffic
  • Getting an interested audience to find you

Google business profile management? Choose Isola!

Write to us to receive a free consultation and quote for managing your Google Business Profile now!

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