The perfect email, to the right person, at the right time
Isola di Comunicazione is theemail marketing agency specializing in the 360-degree management of DEM and newsletter campaigns. From audience segmentation to design, from custom message creation to data-driven optimization, we take care of every step to maximize the effectiveness of your email marketing campaigns.
Whether you want to leverage this powerful tool to increase sales, inform or retain your users through valuable content, we are ready to develop an email marketing strategy geared toward your goal.
Don’t have a clean, functional mailing list?
What more can we offer you?
A free consultation with our team of specialists for:
Here’s how we can help:
We help you approach this web marketing channel in a reasoned way.
Before you take any steps, we plan the strategic moves that go into making up your plan.
We map out the way forward, but if you wish, we will work with you step by step at every operational stage to concretize the outlined strategy and achieve your goals.
After athorough and complete analysis of your current DEM campaign (performance, deliverability, code, design, accessibility, GDPR compliance, content, automation) we identify areas for improvement and corrective action.
Are your email marketing campaigns not yielding as much as you'd like?
With over 10 years of experience behind us, we have the expertise to structure and launch newsletter and email marketing campaigns that perfectly fit your business goals:
From objective to creative development to optimization of results
Let’s get straight to the point, here’s what we mean when we talk about strategy in ’email marketing.
Mundane but essential prerequisite for charting the way forward, defining the next steps to be taken, and the tools and techniques to be used.
Last but not least, how to decree the success of direct email marketing activity without fixing in black and white what we want to achieve?
Througheffective segmentation, based, for example, on behaviors, geographic area, needs, or engagement levels, we share relevant content to targeted groups of recipients.
This personalized approach allows for the building of fruitful trusting relationships over time.
We use video, images, and text content created ad hoc in order to grab your audience's attention from the moment they read the subject line, which is the element that influences the email open rate.
We engage the user and stimulate them to take the desired action by adopting the best techniques of copywriting for the web.
Our graphic design studio develops visual impact solutions consistent with the brand identity and thecoordinated image.
We pay obsessive attention to all details: fonts, colors, animations, backgrounds, CTA buttons, unsubscribe links, etc.
We make sure the design is responsive and mobile-friendly and perform A/B testing to optimize CTR and open rates.
We make use of advanced analysis tools to measure the results of the actions put in place.
Constant monitoring of key metrics and KPIs allows us to be in full control of the campaign at all times, as well as to make the necessary changes to optimize its performance.
We are ready, are you?
Fill out the form to talk to us about your project and reach your audience right away.
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Active clients throughout Italy and abroad.
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