
Web marketing and communication services.
Active clients throughout Italy and abroad.
In the midst of the pandemic, Thai Square entrusted us with the task of to create its own website. The moment of complete business closure was approached in this case not as a marketing threat, but as an opportunity to revise its strategy and focus on digital.
Thus, the team of our communications agency created the website for Thai Square Thai restaurant in a completely new, audience-directed and, above all, practical way.
Let’s take a look at all the special features of Thai Square’s portal together:
As we have mentioned, the website was created during a very special period, during which therestaurant business could not be conducted inside the premises. For this reason, the experts at Isola prepared all the best features adaptable to both a time of closure and the full opening of the restaurant after the restrictions.
First of all, we analyzed the restaurant and its services, making it clear who the main users might be, namely typical customers.
Thai Square restaurant lends itself well to any occasion and any type of user, so we have identified 5 possible circumstances in which to go eat at Thai restaurant:
In this way, the customer visiting the site can easily identify with at least one of these occasions and feel more involved to book a table or place anorder online.
First of all, we analyzed the restaurant and its services, making it clear who the main users might be, namely typical customers.
Thai Square restaurant lends itself well to any occasion and any type of user, so we have identified 5 possible circumstances in which to go eat at Thai restaurant:
In this way, the customer visiting the site can easily identify with at least one of these occasions and feel more involved to book a table or place anorder online.
The main focus of Thai Square’s platform is the menu page, designed to be highly navigable from various devices and to allow each category to be easily selected.
In fact, the section has been set up to have the dishes divided by category, with the inclusion of a small menu at the top and a button to return to the category menu at the end of each section. Of no less importance, we have also added all the allergens present in each dish, referring to a detailed table.
In this way we were able to adapt the site:
– to the new Covid-19 restrictions, which prevent having a paper menu as a matter of hygiene. In this regard, a QR-CODE was also created to be affixed to the tables
– to the curiosity of the user searching and browsing the portal even before arriving at the restaurant
Not only that, unlike the classic printed menu, such a system also allows the menu to be always up-to-date. Updating is paid for by our agency under a monthly website maintenance contract as well.
Links to the main food-delivery services with which the restaurant has an agreement are clearly visible within the website.
Again, the implementation was first created for the closed period of restaurants under Covid-19 restrictions. However, now the platform is complete for all user needs, from booking a table to ordering directly to receive dinner at home.
Our team was responsible for taking professional photographs of the restaurant’s interior rooms and the dishes prepared by the chefs. The site comes complete with clear photos that can faithfully reproduce the room and dishes.
In addition to the website, it was important to implement all the missing information in Google maps, as the tab that appears in the user’s search is the first presentation of the business.
So, we enhanced the maps with:
Like all websites created by our agency, the website for Thai restaurant Thai Square was implemented with the following features:
The portal is equipped with HTTPS protocol, which enables secure browsing by the user, warding off malware and viruses.
The entire website is responsive, meaning it adapts perfectly to the device being used by the user, whether it is a pc, tablet or smartphone.
The platform is hosted on our hosting very high performance. This allows the user to browse quickly and without bugs.
The website for Thai Square Milan Thai restaurant was an opportunity for thecommunications agency to put into practice all the creative ideas needed to facilitate a local business even during such a peculiar historical period, such as the lockdown closure.
Create with us the website
for your business
We build professional, high-performing websites designed to best represent your brand identity.
Create with us the website for your business
We build professional, high-performing websites designed to best represent your brand identity.
Web marketing and communication services.
Active clients throughout Italy and abroad.
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