Exhibition booth for
cosmetic packaging
Steba Ltd.

Goals

Steba Ltd. is the leading cosmetic packaging company: it markets containers, capsules, dispensers and accessories in a variety of materials with a focus on the green world.

On the occasion of Steba srl’s participation in Packaging Première & PCD Milan, Isola was involved in the creation of the exhibition booth. The objectives were:

Renew the graphic design
Create a booth that reflects the company’sexcellence,innovation and quality
Displaying an impactful and eye catching image
Convey a sense of visual cleanliness and clarity

Exhibition booth realization to give value to corporate image

For the creation of this new booth, we worked closely with the Steba team to fully understand the company values and specific requirements for the event.

The points touched upon in the realization were:

Effectiveness and clarity in communication
Immersive experience for visitors
Stylish and functional design to stand out Steba products and brand features
A new corporate image, fresher and in line with Steba’s mood
Use of product renderings for a cleaner and more innovative design
Inclusion of a reception desk
Choice of bright colors symbolizing the company’s image

The plusses of the booth

Maximum visibility

An eye-catching booth: impactful, with clean graphics and vibrant in tone. At the trade show, it is necessary to be daring and stand out from the competition.

Brand representation

Steba Ltd. felt represented and enhanced by this new graphic proposal for its booth: fresh, bold, creative, and fluorescent in tone.

Simplicity that gives value

The booth is very simple in form. There are multiple display cases showcasing the packs, but the attention is mainly captured by the totally graphic wall and lime green carpeting.

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